U.S. Black Chambers, Inc. (USBC) Broadens Its Horizons through Acquisition of National Association of Black-Owned Broadcasters (NABOB) to Transform the Black-Owned Media Landscape, Launching New USBC Media Network
In a groundbreaking move, the U.S. Black Chambers, Inc. (USBC) has solidified its status as a pioneering trailblazer, proudly announcing the acquisition of the National Association of Black-Owned Broadcasters (NABOB), now seamlessly integrated into the newly established USBC Media Network. This strategic alliance heralds the dawn of an exciting new era—one that holds the promise of transforming our encounters with Black media, culture, narratives, and enterprises.
This historic development represents a monumental milestone in USBC’s journey towards immersive storytelling, the creation of diverse content, and the advancement of economic empowerment.
USBC Media Network, the latest addition to the USBC family, will oversee the USBC Radio Network, NABOB, USBC Events, and USBC Media programs and initiatives. This acquisition ushers in a new epoch of enthralling storytelling, dynamic original content, talent development, and powerful advocacy within the media landscape.
Ron Busby, President and CEO of USBC, embraced this transformative milestone with unwavering enthusiasm. He stressed, “USBC Media Network is steadfast in its mission to empower, educate, and deeply engage through a vibrant tapestry of high-quality content spanning lifestyle, travel, urban pop culture, sports, business, entertainment, and political news—each delivered with a dedicated focus on enhancing the art of Black storytelling. This evolution opens up new horizons, presenting invaluable opportunities to the more than 257 Black-Owned Media and Broadcast Stations within the USBC-NABOB membership.”
This strategic acquisition will enable effortless collaboration among USBC’s 169 global chambers, collectively representing over 300,000 Black businesses and NABOB radio stations. Consequently, it will forge indispensable advertising pathways for Black-owned businesses and advertisers, spanning both Black-owned radio stations and digital platforms. This expansion promises to amplify the influence and outreach of these vital enterprises.
USBC Media’s vision transcends the confines of the airwaves. In addition to radio broadcasts, USBC Media will leverage its digital media platform, www.usbcnetwork.com, to provide programming and offer cost-effective advertising opportunities for businesses. Furthermore, it will actively collaborate with other Black-owned media outlets and advocate for policies that promote the advancement of Black media on a broader scale.
“Our mission remains unequivocal,” affirmed Ron Busby Sr., “We are unwaveringly committed to creating a media platform that fosters engagement and education, cultivating a profound understanding and appreciation for Black entrepreneurship, advocacy, culture, lifestyle, and experiences. Through our content, our objective is to spark meaningful dialogue, foster unity, and kindle transformative change.”
The acquisition of NABOB by USBC stands as a pivotal moment in the annals of Black-owned media. USBC and the new USBC Media Network are poised to redefine the media landscape, elevate Black voices, and continue the rich legacy of storytelling that resonates with and empowers the Black community.